This is the Nautica022 Liquid, DasBlog Theme
Originial Web Site Design by: www.studio7designs.com
CSS Coding by: mejobloggs
DasBlog Conversion by: Tom Watts

 Monday, August 22, 2005

An article in last week's New York Times points to further drops in the prices for Large format screens such as those used in Digital Signage Applications.  This is good news indeed, but whether it will be greeted as such by those companies charging excessive prices for their software remains to be seen.   Falling prices for display units makes it harder to justify the big sticker prices on some software packages.

This drop in prices for software had to come as Digital Signage moves out of the AV professional spehere and into the mainstream.  Long may it continue!


Monday, August 22, 2005 11:52:30 AM (AUS Eastern Standard Time, UTC+10:00)
 Friday, August 12, 2005

One of the many features in CampaignManager is the RSS enabled ticker.  We figured that supporting RSS would be more than what anyone one need.  However, we're having to change the component to support vanilla text. 

Customers are simply scared of RSS.  Some don't know what it is, and some don't want to know.  What's clear is that RSS is still considered something to be scared of.  

For me, this illustrates that it still isn't easy enough for the average user to create an RSS feed.  That's changing though and we're exploring adding in or making available an RSS generator with the application.
Friday, August 12, 2005 7:15:18 PM (AUS Eastern Standard Time, UTC+10:00)
 Friday, August 05, 2005

RSS is already wildly popular, as can be seen from recent aquisition activity (See Yahoo and Konfabulator).  For companies that have content to push, like Yahoo, its easy to see why.  Fergus Burns of Nooked has more.  The guys at nooked are looking beyond straight feeds and are looking at RSS as a new way to disemenate corporate information like press releases and other content and even as a replacement for email in certain circumstances.  Interesting stuff.

Wait, did someone say Corporate Communications?  Isn't that what Ryarc Media Systems do?  Isn't RSS a bit like Subscribe, Push and Play?  And isn't that what digital signage applications do? 

Well its true that CampaignManager is RSS enabled.  As part of our 'ticker' functionality we allow you to consume RSS feeds to drive up to the second info to your digital sign.  (See image)


Reasonably nifty, if not exactly ground breaking.  But Nooked's thinking on RSS which goes beyond the immediate got me thinking about how RSS can work with Digital Signage...  Watch this space.

Friday, August 05, 2005 12:31:18 AM (AUS Eastern Standard Time, UTC+10:00)
 Tuesday, August 02, 2005

Have you checked out the Empower program for ISVs?  It's a pretty good deal.  You get MSDN universal and lots of testing licences for a reasonable cost.  Thing is though, its more reasonable in some countries than it is in others.  I was annoyed to see that the price varies wildly depending where you are. 

Example:

USA            € 312
Ireland      € 320
Australia   € 551

Now, I'm not saying that companies shouldn't be allowed to charge what they want for their products.  Its up to consumers to decide if it represents value for money.  And 300 odd Euro for all this software is a good deal.  But guess where I'm buying mine?  Yep, Australia. What's with the 60% price hike for Aussies?

I asked Microsoft.  They duly replied and said that pricing is :

  • Country specific.
  • Reflects GST for Australia.
  • Relates to customer base in Australia, which may be smaller than other countries.
  • Based on cost to provide subscription to Australian subscribers.
  • Well I thought, that would make sense except that firstly, sales tax in Ireland is 21%,   In Australia its 10% and secondly, there are more people in Sydney alone than there are in the whole of Ireland.

    Doesn't add up does it?

    Tuesday, August 02, 2005 4:48:24 PM (AUS Eastern Standard Time, UTC+10:00)
     Monday, August 01, 2005

    A quick note about Camtasia.  If you are ever tasked with creating demos or help, this program is a god send.  It records the screen and your voice and creates online content with just a few clicks.  I am very impressed. 

    Creating help (and I mean, Help for computer programs) is hard at the best of times.  When you've got to explain difficult concepts that you yourself, find difficult to reduce to a few clear sentances, it makes it infuriating.  For unscripted ramblings, check this out: http://www.ryarc.com/tutorials/.

    We got some feedback from Spain recently on our product and it made me realise that I had fallen into the classic developer's trap.   I had assumed that users would use the application a certain way.  And of course, users will always surprise you.  The positive side of this is that we've improved the application and we've made it clearer.  Feedback; be it from signed up customers or folks using the free trial is truly a valuable thing.

    Monday, August 01, 2005 8:16:31 PM (AUS Eastern Standard Time, UTC+10:00)